He has over two and a half decades experience in Marketing Research and Business Consulting across industry sectors. He is an Electronics Engineer and a Postgraduate in Business Management from XLRI Jamshedpur. He has successfully conceptualized, devised and designed various processes using core marketing research techniques to provide comprehensive & actionable business solutions to domestic as well International brands. He has advised clients across Agribusinesses, Retail, Real Estate, FMCG, Automotive and many key client segments on market entry and expansion strategies. He was a lead speaker at the Asia Fruits Congress Convention at Mumbai 2008-09. He co-authored the Industry publication titled “The Changing Face of Luxury in India” Kantar IMRB – Confederation of Indian Industries. He has made in-person client presentations for International projects in USA, Germany, UAE, Turkey and Malaysia.