A Counselling Psychologist, with more than a decade of successfully working with, and empowering people to find solutions to many aspects of their life.

With her double Masters – in Management and Psychology- and a seven yearwork association at Kantar (TNS), she has a deep understanding of the psychological factors affecting consumer behaviour.

How brands engage with various cohorts and sustain their journey across a multitude of emotional / psychological parameters and dimensions impacting consumption patterns and preferences – is a key area of study and research.

She has undertaken various Consulting assignments in Education and Healthcare sector.

She has more than seven years of experience in qualitative research. Worked in different categories like FMCG, telecom, electronics, gadgets, education, and automobile. Developed key messaging, branding, and positioning statements for the brands across categories. Documents created outlining research findings for the use by project managers and other client marketing staff to make accurate decisions about future plans.

She also has experience in qualitative social and academic research. Worked in categories like early childhood education, and sexual reproductive health.

Qualitative research instruments, recruitment screeners, data analysis, data collection, and report writing are the key roles that have been executed.

Aman has more than a decade and half years work experience in the areas of Marketing Research and Consulting. He has worked across leading organizations such as Kantar (IMRB), Images Retail Intelligence Services and Karvy Insights.

He has led research & consulting projects in the work areas of market sizing, market entry/expansion strategies, mystery & visibility audits, central location tests/product tests, usage & awareness studies, customer satisfaction survey, catchment area analysis, diagnostic survey etc. in the domain of in retail, apparel & textiles, cement, agri-products, FMCG and real estate.

Aman works closely with clients in ascertaining their business objectives to actionable intelligence. A passionate Researcher, his area of interest and study remains Real estate and Retail strategy assignments.

Jaideep brings with him 23+ years of multi-role experience in the business strategy, marketing and operations in the real estate, education, exports and import & distribution industry. In the course of his career, he has handled a variety of products & operations and earned significant achievements in the area of:

· Identifying, setting up and managing new initiatives from a concept stage

· Creating product differentiation in a crowded and chaotic market

· Spotting growth trends and executing various strategies for growth

· Setting up systems, processes and developing a planned approach for smooth operations

· Engagements, coordination and networking with customers, stakeholders and external agencies

He has been an entrepreneur and has also worked in leadership positions in structured entities, working with cross functional & diverse teams.

Sanjukta has more than a decade long experience in Research& Analytics, working on Consumer as well as Social Research projects for a variety of organizationslike Kantar, CERPA,DOORs, etc.

She has worked across a range of categories like FMCG, Telecom, Consumer Electronics, Education, &Automobiles.

In addition to brand & communication research, she has also done Mystery /visibility/ infrastructure & call audits& satisfaction surveys.

In the social sector, Sanjukta has worked as a Project manager with Ministries of GOI like the Department of Drinking Water &Sanitation (Jal Shakti),Ministry of Textiles, Home Affairs,as well as NGOs like Tinker Labs,KHPT,World-vision, etc.

An enthusiastic researcher, she is equally adept in using both quantitative &qualitative research in order to solve business & social issues.

Satheesh Nair has an extensive experience in the Political Research domain. He has been in the thick of things in every major election during the last 15 years. He brings his vast experience in various kinds of political surveys, such as Opinion Polls, Exit Polls, Snap Polls, Counting Exercises, Mood of the Nation Surveys, etc.

During his career, Satheesh has contributed significantly to political research studies in renowned organisations like Nielsen & Karvy Insights. Some of the key projects handled by him have been around the assessment of the performance of State/Central Governments, the performance of various political party leaders, as well as individual MLAs & MPs. He has conducted Imagery Assessment studies, Candidate name testing studies, State/National level seat share and vote share analysis, etc. in addition to the large-scale counting exercises with real-time data compilation & analysis.

He has been an integral part of executing opinion & exit poll surveys across the country, in close to 35 plus large-scale studies including those in various states for assembly elections as well as the General Elections held in 2009, 2014 & 2019. Considering he has been trained by the leading psephologist, Mr. Ranjit Chib, it is no wonder that Satheesh has developed his craft & expertise to provide accurate outcomes in the projects that he has undertaken.

Aditya Jaishankar has 24 years of experience in advertising research and brand building.

He has played senior strategic roles at India's biggest advertisIng agencies like Ogilvy JWT and McCann.

Has built robust pathways for well established brands as well as startups.

Ability to generate ideas and insights that work effectively at the marketplace has always been his key strength.

Has been a winner at the Advertising Effectiveness case awards and authored a book on the life of the migrants called "Beyond the Comfort Zone" Aditya is the founder of a Global Questions and answers platform called VoxTalk, which enables kids across the world to connect through conversations.

In addition to being a marketing consultant working with a variety of FMCG, Services & B2B brands, Aditya is also an education consultant guiding Edtech companies and schools in their growth journeys.

Pravesh is a dynamic professional with over 18-year experience in Data Analytics in Market Research.

He is proficient in doing advance analysis like CBC, two way Anova, PSM, Regression, Cluster & Correspondence Analysis.

He has expertise in using statistical & programming tools like SPSS & python, creating macros & analyzing big data.

Pravesh has a comprehensive understanding of the best methods for survey creation which helps us use relevant research instruments to help address business queries in the most efficient manner.

He has worked across multiple categories spanning FMCG, Automobile, Pharma, Durables, Media, Tobacco, Cement, Political party, Retail, Govt Projects, Adhesive Products & Electronics Pravesh has an Advanced Diploma in Software Engineering from F-TEC.